Weekly bull and bear case deep-dives on AI topics relevant to Australian small business.
A customer emails to say how much they loved the response you sent last week. The writing was clear, warm, helpful. Should you tell them Grammarly fixed the spelling? Does it matter that you used a template from your CRM? Would you mention that you drafted it in Google Docs before copying it across? Probably…
Proactive transparency about AI use is a competitive advantage for Australian small businesses. With new Privacy Act obligations arriving December 2026, disclosing now builds the trust your competitors won’t.
The number you see advertised is AU$35 a month. That’s what ChatGPT Plus costs – give or take the exchange rate and GST. The price of a tank of petrol. Low-stakes, barely worth thinking about. That framing is the problem. Because $35 is not what most small businesses end up paying. And for the ones…
Run the maths on a Monday morning. A plumber quoting five jobs a week spends about 45 minutes on each one – writing up the scope, estimating materials, adding the disclaimers. That’s close to four hours a week on paperwork before he’s picked up a wrench. ChatGPT Plus costs AU$35 a month. At a $65/hour…
72% of SEO professionals say AI-assisted content ranks as well or better than human-written content. That number is up from 64% in 2024. And the sites that came through the March 2026 Google core update with their traffic intact? Most of them were using AI tools. So why is everyone panicking? Google penalises bad content….
Semrush analysed 42,000 blog posts and found that purely AI-generated content holds the top spot in Google search results just 9% of the time. Human-written content: 80%. That gap isn’t closing. It’s widening. If your small business website is running on unedited ChatGPT output, read on. Google’s patience ran out in March 2026 The March…
This one started with a LinkedIn comment we couldn’t shake. Frank Arrigo dropped a post about hyperscaler spending. Humphrey Laubscher, a founding member of NAB Labs and someone who’s watched tech hype cycles from the inside, replied with a macro investor’s take: the numbers don’t add up, and that matters for everyone downstream. Including you….
The hyperscalers are spending $725 billion on AI infrastructure this year. Microsoft alone revised its capex guidance to $190 billion, up 61% from 2025. Analysts are running spreadsheets on whether the math works. Substacks are being written. None of this is your problem. If you run a small business in Australia and you’re waiting for…
This isn’t a prediction about the future. It’s already happening. Thousands of Australian small businesses are running their books with AI tools, paying less than $100 a month, and getting cleaner reconciliations than they had before. The question isn’t whether AI bookkeeping works. It does, for most of the work. The question is whether it…
The pitch for AI bookkeeping is good. Cheap, fast, always on, no chasing. You upload receipts, bank feeds sync, reconciliation more or less handles itself. Xero’s JAX assistant is doing it for thousands of Australian businesses right now. Here’s the problem: AI bookkeeping is good at the tasks that don’t get you audited. It’s inconsistent…